City Point, the 36 storey landmark tower in the City of London, is hosting an innovative installation as part of the creative partnership between developers Brookfield and our events agency.
The colourful installations at Colour Point offer a sheltered as well as sunny spot to take lunch, read a good book during lunch break, or simply to watch the world go by at pavement level, after enjoying the panoramic views from the tower.
Perspex-coloured acrylic frames have been used to create a stained glass effect, stretched over a brightly coloured geometric astro-turf flooring design.
The spaces offer the perfect spot to sample takeaway food or drinks from nearby eateries and soak up some summer sun. Just don’t feed the big Hedge Bear, a humorous touch and perfect for selfies.
Sited at the foot of the City Point Tower, the installation will provide a splash of colour for workers, retail outlet clients and the commercial residents of the iconic building including Simmons & Simmons, SquarePoint Capital, Flextrade, BAM Construct, Seyfarth Shaw, United Trust Bank, Winston and Strawn Property, Willkie Farr and Gallagher, Cravath Swaine & Moore, Simpson Thacher & Bartlett, Spaces, Duane Morris, Toppan Merrill and naturally the home team at Brookfield Properties.
Tanya Clark, CEO of Kit & Caboodle, says “There’s a feel-good factor to splashes of colour in an urban landscape. We can’t claim that a few minutes relaxing in the Colour Point installation will reduce stress, boost energy levels or promote concentration. We do believe, though, that intelligent urban placemaking can impact favourably on wellbeing and help to bring fun back to the streets of the City.”