The Ivy | Wimbledon Façade
- Jul 31, 2025
- 1 min read

Stole the show and became Wimbledon’s centre of attention.
The Challenge
To create a standout seasonal installation for The Ivy that rises above the buzz of Wimbledon’s busiest week, drawing the attention of passersby, igniting social media conversation, and seamlessly blending the elegance of the brand with the energy of the moment.
Cheers to summer! Visitors flocked to The Ivy’s Wimbledon installation for photos and fizz. We turned The Ivy into the most photogenic dining destination of the Wimbledon fortnight. Our supersized deckchair became the ultimate selfie spot in the Wimbledon village. Serving up summer vibes with a pop!
Insight and Ambition
Even the most iconic destinations can fade into the background during Wimbledon’s peak season, when the streets are buzzing and competition for attention is at its height. K&C's aim was to elevate The Ivy beyond a restaurant, turning it into the must-see moment of the week. A place people didn’t just dine at, but deliberately sought out to experience, photograph, and share.
Passers-by couldn’t resist pausing to admire this seasonal showstopper by Kit and Caboodle. Serving summer smiles 🎾🍓 The Ivy Wimbledon transformed into a joyful photo hotspot, inviting passers-by to pause and smile. We transformed The Ivy façade into a summer showstopper. The Ivy’s transformed façade became a must-visit photo moment throughout the Wimbledon fortnight. Paddington and friends joined the party!
Highlights
During Wimbledon’s busiest fortnight, we transformed The Ivy’s façade with a bold, playful installation blending sport, nature, and summer joy.
Oversized pink tennis balls, giant strawberries, and vine-wrapped rackets brought the energy of the game to the street, turning the Ivy into a seasonal landmark and social media favourite.
It quickly became a must-visit photo moment, drawing thousands who stopped to capture and share their experience, making The Ivy a social media highlight throughout the tournament
Kit and Caboodle’s creative crew brought The Ivy’s Wimbledon brand activation to life.



